DIGITAL MARKETING | CONTENT | BRANDING | SOCIAL MEDIA

Diya Fathima kc

Turning Ideas Into Digital Impact

Digital Marketing specialist | Content & Social Media

I’m passionate about digital marketing, content creation, social media, branding, and understanding what makes audiences connect with a brand.

About me

Hi, I’m Diya Fathima KC, a BBA graduate from the University of Calicut with a strong interest in digital marketing, content creation, social media marketing, branding, and SEO. I enjoy understanding consumer behaviour, developing creative marketing ideas, and exploring strategies that help brands build a strong online presence. I’m passionate about learning, gaining practical experience, and turning creative ideas into meaningful digital experiences.

My Expertise

01

SEO & Search Strategy

Improve search rankings, attract organic traffic, and increase online visibility.

02

Website Development

Create responsive websites that deliver seamless user experiences and build trust.

03

Social Media Marketing

Build engaging social strategies that increase reach, engagement, and brand awareness.

04

Email Marketing

Deliver targeted campaigns that nurture customers and encourage meaningful conversions.

05

Content Creation

Create compelling content that connects with audiences and strengthens brand communication.

06

Performance Marketing

Optimise campaigns, measure performance, and support sustainable business growth.

07

Branding & Identity

Build distinctive brand identities that inspire recognition, trust, and lasting impressions.

08

Google Business Profile

Strengthen local visibility and help customers discover your business online.

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featured project

Influencer marketing& GenZ

Effectiveness of Influencer Marketing Strategy on Gen-Z Purchasing Behaviour

Academic Research Project | University of Calicut

My Digital Marketing Perspective

Areas of
Focus.

A growing interest in the ideas, strategies and human behaviour behind meaningful digital experiences and brand connections.

01

Social Media Marketing

Exploring audience engagement, platform trends and creative ways for brands to build meaningful online connections.

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02

SEO & Search Visibility

Learning about keyword research, search intent and the principles that help people discover relevant websites.

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03

Content & Storytelling

Exploring clear messaging and creative content that communicates a brand's identity, value and personality.

↗
04

Branding & Identity

Understanding how brand voice, consistency and visual communication influence the way audiences perceive a business.

↗
05

Consumer Behaviour

Exploring customer preferences, purchasing decisions and the factors that shape responses to brands and marketing messages.

↗
06

Campaign Insights

Learning to interpret campaign data and understand how insights can inform future digital marketing decisions.

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Creative Thinking✳ Digital Strategy✳ Consumer Insights✳ Continuous Learning✳
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Certificate

GOOD TO KNOW

Frequently Asked Questions

Learn more about my digital marketing services, approach and professional opportunities.

01 What digital marketing services do you offer?
I focus on SEO, social media marketing, content creation, branding, website support, email marketing, performance marketing and Google Business Profile optimisation.
02 Who can benefit from my digital marketing services?
My services are designed to support startups, small businesses and growing brands looking to improve their online visibility and connect with their target audience.
03 How can digital marketing help a business?
Digital marketing can help businesses build brand awareness, reach relevant audiences, improve online visibility and create opportunities to connect with potential customers.
04 Do you create customised marketing strategies?
Yes. Every business has unique goals, audiences and challenges. I believe marketing strategies should be tailored to each brand’s needs and target audience to help strengthen its online presence.
05 How can I enquire about your services?
You can contact me through my website to discuss your requirements, business goals and the digital marketing support you are looking for.
06 Are you open to collaborations and professional opportunities?
Yes. I welcome relevant enquiries about digital marketing projects, collaborations, internships and professional opportunities. Feel free to reach out through my Contact page.
Digital Marketing Toolkit

Tools I Explore.

Digital platforms I explore for website management, search visibility, creative content and marketing insights.

Google Analytics
Search Console
Google Ads
Google Trends
Meta Ads
WordPress
Canva
Snapchat

Continuously learning and exploring digital marketing platforms.

Learning & Development
LET'S CONNECT

Every brand has a story.
Let's tell yours.

I believe in the power of thoughtful strategy, meaningful content, and creative ideas that help brands build genuine connections with their audience. Let's create something meaningful together.

LET'S WORK TOGETHER
Diya Fathima KC
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